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How to Design a Creative Event Concept
What makes an event remarkable? Is it the caliber of the speakers? The food you serve? Or perhaps, it’s the brand experience it provides?
How to Make Sure You Have Perfect Lighting at Your Event
Believe it or not, insufficient lighting or the temperature of light can affect people’s mood and productivity. Whether natural or artificial, the lighting will affect a person’s emotional, mental, and biological states.
How to Work Less When Planning Your Next Event
Whenever we think about planning an event, we can almost physically feel the heaviness of the tasks ahead and the pressure of the intricate logistics we must deal with. Theyearly statisticsjustify this feeling, showing us how stressful event management is.
How to Upgrade Your Event Ambience through Styling
The same way you get a feel of a brand when scrolling through its website, your attendees will get a 'vibe' from your event. Factors such as space decoration and styling will greatly affect the way your guests feel, enhancing their overall experience or, on the contrary, making them feel disconnected from the environment.
How to Create the WOW Factor at Your Next Event
How do you approach events? We won’t judge you, so answer sincerely. Do you focus on logistics, leaving the creative part for the last minute? Or do you think through your attendees’ journey, taking great care of the elements?
How to Map Your Attendees' Needs
There’s one thing that will always stay the same, no matter how much the planning industry will change in the future...
How to Align Your Event Strategy with Sales Goals
Events have become gold mines for today's marketers. More impactful than your daily social media campaign and more straightforward than weekly published blog posts, events are the optimal platforms to connect brands and people.
