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How to Create More Human Moments During Your Event
Why people do attend events? This question has many answers. Some statistics say attending events is all about networking and finding new business opportunities. Others say it’s more about learning and acquiring new information.
How to Strengthen Your Brand Positioning with Event Marketing
What place do you want to occupy in the mind of your target group? How do you want them to think about your brand?
How to Transform Your Attendees into the Heroes of Your Event
What’s your event about? Is it about your product, or maybe your brand or company? Although you may pursue different goals...
How to Facilitate Active Learning for Your Attendees
People attend events to learn new things and discover solutions to problems they may have. This happens regardless of how much free content one can access online. Real-time and in-person learning seems to be as appealing, if not even more, than online learning.
How to Manage Your Team’s Stress during a Crisis
Big or small, stress and crises happen a lot in the events industry. Whether it’s a planning crisis such as last-minute changes or flight delays or a world crisis such as a pandemic, stress is the predicament of every event.
How to Redefine Your Events Strategy to Withstand a World Crisis
We could never have imagined that one day, events would be prohibited and social distancing will become the new norm. But that day did come, and it’s shown us how fragile the events industry is in the face of a world crisis.
How to Make Your Postponed Event Better Than It Was
Lately, we’ve had to postpone countless events, conferences, and trade shows. The entire world of events was put on hold, waiting for better times. But while we’re waiting for that day, it doesn’t mean we should stop improving our event.
