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How to Build Your Brand with Event Marketing
Social media marketing, affiliate marketing, content marketing, and SEO marketing are just a few of the options you have to promote and grow your brand. Add outbound...
How to Increase Your Conversion Rate with Events
Events are great for building and connecting with an audience. Whether you want to promote your brand or engage with your community, running an event is the most straightforward way to achieve your goals. But what if your intention is to attract more leads?
How to Create Your First Chatbot for Your Event Website
You see them pop up sometimes on websites: That chat window, prompting you into write down your question or start a conversation. The only thing is that by entering your request in the chat box, you won’t get an answer from a human being; you’ll be talking to an algorithm instead.
What Goals Can You Achieve with Event Marketing?
Let me ask you a quick question: Do you know what event marketing is? "Of course", I hear you saying. "It’s the effort I’m putting into promoting my conference or seminar." Your answer is logical. However, it’s not quite right.
How to Come Up with Unique Experience Ideas for Your Guests
Attendee experiences are what make your event memorable. This is the core mantra of the MICE industry that we keep repeating to ourselves over and over again. Every time we plan an event, we make sure to add a 'special' detail or dynamic meant to delight people.
Critical Things You Learn from Difficult Events
Whether you are a beginner or event professional, there’s no shortage of things you’ll be learning from unpredictable and demanding events. Each conference, business breakfast, or seminar you plan may transform into a war zone at any time.
Mastering the Art of Event Strategy
Let me ask you a quick question: How much time do you spend on strategizing versus planning an event? If you’re like the majority...
