How to Apply a Business Mindset to Planning Events

How to Apply a Business Mindset to Planning Events

Like any other endeavor that involves a target group, planning events follows the same rules as businesses. Skeptical?

5 Truths That Will Never Change in the Event Industry

5 Truths That Will Never Change in the Event Industry

Events and MICE industries are constantly evolving under the uninterrupted progress of technology and data analysis. Planning events is reaching new levels of complexity and digitization.

How to Get Innovative with Event Logistics

How to Get Innovative with Event Logistics

I bet you’d agree that the only thing worse than stress is boredom. But what do you do when your workday (and nights and weekends, since you are, after all, an event professional) combines them both?

How to Transform Your Attendees' Feedback into Valuable Insights

How to Transform Your Attendees' Feedback into Valuable Insights

If you really want to know if your events are successful or not, then stop looking at the data. I'm serious! Checking the numbers and event KPIs won't give you a clear picture about your attendees' perceptions.

How to Run a Powerful Expert Session at Your Event

How to Run a Powerful Expert Session at Your Event

When we, as event professionals, are rushed by the planning urgency and pressured by the never-ending list of logistic tasks, we may overlook some of the most interesting meeting design techniques.

How to Maximize the Power of Surprise at Your Events

How to Maximize the Power of Surprise at Your Events

Back in the days, people would choose to attend events as a small reprieve from their work-home routine. The extraordinary experience would motivate people to leave their comfort zone and open themselves to the novelty.

How to Be Flawless in Your Event Execution

How to Be Flawless in Your Event Execution

You are all set: The event planning went smoothly, and you’re ready to open the venue gates for the first arriving attendees. Everything seems under control. However, you are more nervous than ever. That’s normal.